Trigger Event Selling, pt 1, recorded on 8th October, 2009 [duration, 24:14]

Richard Lane talks with Craig Elias from Shift Selling Inc.

Hear Craig share his experiences and techniques using his strategy, Trigger Event Selling.  Over 20 successful years as a top sales performer, Craig has learnt how to recognise the “Window of Dissatisfaction” and identify the Events that mean it is the perfect time to start a sale cycle with dramatically higher chances of closing. Don’t be part of the beauty parade, help your customer to solve their problems before they have even started to look for a solution.

You can either click on the link below to launch the podcast in your computer’s media player or right click and save to your desktop.

Trigger Event Selling Podcast pt1

[Intro music © Richard Lane, 2009]

Filed under: High value selling, Podcasts, Sales 2.0