Trigger Event Selling, pt 2, recorded on 16th October, 2009 [duration, 22:14]

Richard talks again with Craig Elias from Shift Selling Inc in the second part of the Trigger Event Selling podcast.

This interactive and engaging podcast builds on the previous session to help listeners understand:

• the ‘Afford’ and ‘Justify’ elements of Trigger Event Selling
• how to analyse the business you have won to make your future success more certain, and
• how to qualify and prioritise your sales opportunities using the Trigger Event Qualification template (available via the URL below).

Hear Craig talk in more detail about the power of Selective Perception, First Call Effectiveness and Emotional Favourites.  Download the Trigger Event Qualifying template and prioritise your opportunities.

It’s all about timing so make sure you listen to this engaging discussion now.

You can either click on the link below to launch the podcast in your computer’s media player or right click and save to your desktop.

Trigger Event Selling Podcast pt2

[Intro music © Richard Lane, 2009]

Filed under: High value selling, Podcasts, Sales 2.0